Work/Tesco
Retail · Multi-Market Platform

Tesco — International Grocery Platform

Managed 8 senior engineers delivering Checkout, PLP, PDP, OMS and User Management across 8+ countries. Custom SASS multi-theming framework. Won Retail Systems International Retailer of the Year 2012–13.

Engineering Manager
Publicis Sapient, India
Grocery Retail / E-Commerce
8+ countries
React · SASS · SAP Hybris · CI/CD
8+
Countries launched
95%
On-time release rate
🏆
Industry award 2012–13

The Situation

Tesco needed a single digital grocery platform that could operate across 8+ international markets simultaneously — each with different languages, currencies, regulations, and brand expressions — while maintaining engineering velocity and release reliability.

My Role

  • Managed 8 senior frontend engineers across multiple global scrum teams
  • Delivered Checkout, PLP, PDP, Order Management System, and User Management modules
  • Architected a custom SASS multi-theming framework enabling simultaneous 8-country launch without duplicating code
  • Implemented a country-X development model for rapid market rollouts
  • Maintained 95% on-time release rate across all programmes

The Multi-Theming Framework

The technical centrepiece was a SASS-based theming system that allowed a single codebase to produce market-specific visual outputs at build time — fonts, colours, images, layout variations — all driven by configuration rather than code forks.

This was the key enabler for the 8-country simultaneous launch and became a reference architecture within Publicis Sapient for multi-market retail platforms.

Outcomes

  • 8+ countries launched simultaneously using the multi-theming framework
  • 95% on-time release rate across all sprints and markets
  • Retail Systems International Retailer of the Year 2012–13 — industry-level recognition across the entire retail technology sector
  • ~30% reduction in redundant development through shared component libraries
  • ~25% reduction in page load times through performance optimisation initiatives